Privacy Policy

Privacy Statement

Welcome to Celitix, operated by Proactive Professional Services Pvt Ltd (“Celitix”, “we”, “our”, or “us”).

This Privacy Policy explains how we collect, use, process, store, disclose, and protect personal and business information when you access or use our website, platform, dashboards, APIs, communication services, applications, or related services.

By using Celitix services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect information including:

- Name
- Company name
- Email address
- Phone number
- Billing information
- Business registration information
- Login credentials

Platform & Technical Information

We may automatically collect:

- IP address
- Browser type
- Device information
- Operating system
- API usage data
- Log files
- Session activity
- Usage analytics

Communication & Messaging Data

When using Celitix communication services, we may process operational messaging data including:

- Sender information
- Recipient details
- Delivery reports
- Campaign metadata
- Templates and communication content
- API requests and responses
- Usage statistics
- Message routing and performance information

Such information is processed solely for service delivery, analytics, monitoring, troubleshooting, security, compliance, and platform improvement purposes.

2. How We Use Information

We may use collected information to:

- Provide and operate Celitix services
- Process transactions and billing
- Email addressEnable messaging and communication delivery
- Authenticate accounts and users
- Provide customer support and onboarding
- Monitor service performance and security
- Detect fraud, abuse, or unauthorized activities
- Improve platform functionality and user experience
- Comply with legal, regulatory, telecom, and platform obligations

3. Communication Services & User Responsibility

Celitix provides communication infrastructure and engagement services including WhatsApp Business API, SMS, OTP, RCS, Email, Voice, IVR, Chatbots, Live Chat, APIs, and automation tools.

Users are solely responsible for:

- Obtaining required customer consent and opt-ins;
- Maintaining unsubscribe and opt-out mechanisms where applicable;
- Ensuring lawful communication practices;
- Compliance with WhatsApp, Meta, Google, telecom, DLT, TRAI, carrier, and applicable regulations.

Celitix does not independently verify consent obtained by Users.

4. Third-Party Platforms & Service Providers

Certain Celitix services rely on third-party providers, including:

- Meta / WhatsApp
- Google RCS Business Messaging
- Telecom operators & carriers
- SMS aggregators
- Email delivery providers
- Cloud hosting and infrastructure providers
- Analytics and security providers

Information processed through these services may also be subject to the privacy policies, operational practices, and compliance requirements of those third parties.

Celitix is not responsible for the privacy practices of external platforms.

5. Cookies & Analytics

Our website and services may use cookies, analytics tools, tracking technologies, and similar mechanisms to:

- Improve website functionality
- Analyze usage patterns
- Enhance platform performance
- Maintain security and authentication
- Personalize user experience

You may manage cookie preferences through your browser settings.

6. Data Sharing & Disclosure

We do not sell personal information.

We may share information where reasonably necessary with:

- Technology providers
- Telecom operators and communication partners
- Cloud infrastructure vendors
- Payment processors
- Regulatory authorities where legally required
- Service providers supporting our operations

Information may also be disclosed to comply with legal obligations, security requirements, fraud prevention, or enforcement actions.

7. Data Retention

We retain information for as long as reasonably necessary for:

- Service delivery
- Security monitoring
- Billing and accounting
- Platform operations
- Legal and regulatory compliance
- Audit and dispute resolution purposes

Retention periods may vary depending on service type, legal requirements, or operational needs.

8. Data Security

Celitix implements commercially reasonable technical, organizational, and security measures designed to protect information against unauthorized access, misuse, disclosure, alteration, or destruction.

These measures may include:

- Access controls
- Authentication systems
- Infrastructure monitoring
- Encryption mechanisms
- Security reviews and safeguards

However, no digital transmission or storage system can guarantee absolute security.

9. International Processing

Depending on the services used, information may be processed, transferred, stored, or accessed by third-party providers operating across different jurisdictions.

By using Celitix services, you acknowledge such processing where necessary for service delivery and platform operations.

10. User Rights

Subject to applicable laws, Users may request:

- Access to their information
- Correction or update of inaccurate information
- Deletion requests where legally permissible
- Withdrawal of consent where applicable

Requests may be submitted through our contact channels.

11. Policy Updates

Celitix may update or revise this Privacy Policy periodically.

Updated versions shall become effective upon publication on our website.

Continued use of our services constitutes acceptance of the updated Privacy Policy.

12. Contact Information

Proactive Professional Services Pvt Ltd
22, 3rd Floor, Biswa Nagar, New Sanganer Road, Jaipur, Rajasthan, India

Website: https://www.celitix.com
Email: tech@ppspl.io
Phone: +91 9680006460

For privacy, compliance, or data-related inquiries, please contact us using the details above.